About Us

Founded in 2015 we have been serving Canadian households for over 10 years.  Our principles are rooted in a commonsense approach to customer service and warranty solutions.  Millions of Canadians have trusted our protection products and our commitment to excellence has ensured our customers remain satisfied. We are committed to providing comprehensive coverages and unparalleled service to our valued customers. We're not just a warranty provider; we are champions of integrity, professionalism and innovation.

300+

Locations served Nationwide

$2.0B+

Annual Revenues

150,000

Annual Home Service Visits

2M+

Customers Served

40%

Customers choose King & State Extended Warranty

Earnings Lift

Every protection plan sold not only safeguards your customers — it strengthens your bottom line. By sharing in plan sales, merchants unlock a new stream of revenue that complement their core business and turns every transaction into a greater opportunity for growth.

Efficient Systems

Our state-of-the-art platform automates every step of the warranty process. From generating contracts and sending plan details to customers, to managing service visit, scheduling appointments, and authorizing credits for replacements – all with the click of a button.

Exclusive benefits and offers

Our warranty programs provide your business with the flexibility to customize contract solutions that align with your operational goals and customer strategy. With customizable perks and benefits, you can craft plans that best serve your customers — including optional value-back protection, which ensures that unused coverage retains its value.

Expert Support

Our dedicated call center is designed to create positive experiences at every interaction. With response times that outpace industry standards, our knowledgeable, professional agents deliver the kind of fast, reliable support your customers can count on. The result? Stronger satisfaction, greater loyalty, and lasting trust in your brand.

Elevated Loyalty

Our warranty programs strengthen customer relationships by ensuring their products are protected when they need it most. Elevated Loyalty means offering coverage that adds value, reduces stress, and keeps customers returning to your business.

Enhanced Insights

Through continuous monitoring of claims patterns and industry trends, we turn data into actionable insights that optimize our warranty programs. This translates into enhanced products to meet our customer needs!